Mid-Atlantic Conference & Expo: Track Listing and Schedule

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2017 MAC & Expo Track List and Schedule

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APMP-NCA is excited to announce the topics of this year's Mid-Atlantic Conference and Expo!  Below are the subjects for each of the tracks, along with a general description of the content of each.  Check back frequently for details and updates as specific sessions are developed and announced!

Overall Theme:  Potential: Unlimited!
Everyone wants to realize their maximum potential in whatever their chosen profession. How do you do that in the world of business development, capture management, and proposal development? The APMP-NCA 2017 MAC will help you and your organization maxmize your potential by learning from some of the top professionals in the country. The four program tracks--Technologies, Transitions, Creativity, and Success--are designed to inspire you, motivate you, educate you, and rejuvenate you. The sessions will provide tangible takeaways--specific tools, techniques, and practices--that you can bring back to your day-to-day work. You'll also have an opportunity to participate in a vigorous exchange of ideas with fellow BD/capture/proposal professionals. Whether you come to the conference looking for inspiration, motivation, rejuvenation, or education (or some combination), we invite you to grow, learn, and thrive with us--and make your Unlimited Potential a reality!

Track 1: Technologies
What is technology? Sociologist Read Bain writes that technology includes “. . . tools, machines, utensils, weapons, instruments, housing, clothing, communicating, and transporting devices as well as the skills by which we produce and use them.” We would add ideas, methodologies, and techniques to that list. This track examines different technologies that apply to BD/capture/proposal work: providing new thoughts, innovative ideas, or even a fresh take on familiar tools and methodologies to help you push past limits and maximize your potential.

Track 2: Transitions
Transition can make or break us in the business world. Whether it be successfully transitioning from the capture phase to proposal phase; transitioning from small to large; transitioning from one opportunity to the next; or transitioning from one position to another; the sessions in this track will help you identify when transition is necessary and how to successfully navigate transitions to unleash and maximize your potential.

Track 3: Creativity
Proposal work is hard; it’s usually very serious, and it’s largely intellectual and analytical. So are most conferences! It doesn’t always have to be that way, though. This track is intended to provide an opportunity for you to break out of that seriousness and do something different--and fun! The interactive and experiential sessions in this track are designed to help you develop physical, emotional, and psychological resources that enable you to maximize the potential of your creative side in doing this strenuous and challenging work.

Track 4: Success
How should we define success for ourselves? How do others define success for us? How do we achieve success? Sessions in this track explore the different kinds of success and different paths to achieving success--the very definition of maximizing our potential!

Below is the line-up and schedule for the conference.  There may be periodic changes or updates to the schedule, but this page will be updated accordingly.

Oaks I Ballroom


Oaks III Ballroom


Birches Ballroom


Oaks II Ballroom





8:00 – 9:00


Registration / Networking Breakfast / Visit with Exhibitors


9:00 – 10:00


Welcome + Opening Remarks: President, Lisa Pafe

Opening Keynote –Alka Dhillon, CEO, Technalink Inc., “Conscious Leadership: Connect, Engage, Lead, and Inspire to Engender Personal and Collective Success”


10:00 – 10:15


Break / Morning Snack / Networking / Visit with Exhibitors


10:15 – 11:15



How to Make Good Win Themes Great!

Beth Strum



Abandon All Hope, Ye Who Tender Here? Dante, Hellfire, and the Gentle Art of Persuasion

Chris Sant



Reignite Your Capture Creativity

Eric Prostejovsky



Women @ Work: When Humility Hurts and How to Quit Office Housework






11:15 – 11:30


Break / Networking / Visit with Exhibitors


11:30 – 12:30



Proposal Management in an Increasingly Automated World

Steve Skeldon



I've Started a New Job – How Do I Make This Transition a Success for Everyone?

Neil Evans



Keep Calm and Carry On: Mindfulness Techniques for Stressed Out Proposal Professionals

Jennifer Judelsohn



How Small Businesses Can Develop Effective Proposal Organizations: A Panel Discussion

Neil Senatro





12:30 – 12:45


Break / Networking / Visit with Exhibitors


12:45 – 1:45


Lunch / Networking / Visit with Exhibitors


1:45 – 2:00


Break / Networking / Visit with Exhibitors


2:00 – 3:00



10 Ways to Successfully Manage Virtual Proposal Teams

Jennifer Adeli



Creating Your Own Value Proposition: A Holistic Approach to Resume Writing and Interviews

Terri Whiteford



Let's Play: Using Improv in the Proposal Process

Sarah Neuroth



Into the Void: How the New Proposal Manager Can Win with the Peculiar Challenges of the IDIQ Contract

Mark Salesky





3:00 – 3:15


Break / Afternoon Snack / Networking / Visit with Exhibitors


3:15 – 4:15



Advanced Scheduling Techniques

Brenda Crist



Developing Your Professional Blueprint and Gaining Respect as You Grow

Rebecca Link



Make it Happen: Vision Board Workshop

Jessica Akin



Thinking is Hard! Proposal Hacks to Entice Authors to THINK Before Writing

Kristin Dufrene and Michelle Cunningham





4:15 – 4:30


Break / Networking / Visit with Exhibitors


4:30 – 5:15


Capstone Speaker: Mike Parkinson, 24 Hour Company, “The Secret to Unlocking Your Potential”


5:15 – 5:30


Wrap-Up + Thank You: Conference Co-Chairs, Nicole Tripodi, Kevin Switaj, and Carmen Singleton


5:30 – 7:30


Sit Out the Traffic Networking Social – Sponsored by 24 Hour Company and Lohfeld Consulting


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